Products & Programs

Persuasion Supplemental – Coming Soon – Persuasion Supplemental is a unique review of the current psychological, neurological, behavioral, and consumer research in persuasion and influence with you the business owner or sales and marketing team member in mind. Detailed reviews of the current research literature is conducted by Ph.D or Psy.D level psychologists and researchers, summarized for ease of understanding. Practical application of each concept or idea in your business is detailed by Dave Lakhani for you to apply in your business or sales and marketing process. This is one of the most powerful persuasion programs available. This is a very reasonably priced monthly subscription program that gives you multiple new pieces of research each month along with a library of past research and other persuasion resources that you can use to maximize your study and understanding of persuasion and influence. Additionally, you’ll receive:

  • Regular interviews with researchers, experts, and authors on the topic of persuasion, human influence, psychology and consumer behavior.
  • A curated list of articles, videos, and podcast episodes reviewed and recommended by Dave Lakhani each month.
  • Webinars and other online trainings as available
  • A FREE ticket for current members ($997 value) to Renegades of Persuasion a yearly persuasion summit hosted by Dave Lakhani and Dr. Rachna Jain